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Rajeev Gupta

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Analytics Best Practice: Order-to-Cash Performance & more KPI’s

I am often asked what are the relevant reports or metrics we need to track while integrating between Order-to-Cash process. Here is a list of reports that you will find useful while thinking through your business integration needs – mainly between CRM or eCommerce applications like Salesforce and Accounting systems like QuickBooks, Intacct or others. Performance measures for assessment the

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More Stories By Rajeev Gupta

As CEO of DBSync, Rajeev has led the strategic emphasis on the integration space, while also ensuring alignment between customer needs and product development. He has extensive experience with application architecture and on-demand computing. He earned his MBA from Owen School of Management, Vanderbilt University.